Reader Reviews

Brad Kearns's book “How Lance Does It” is a very well written and tremendously helpful read for anyone interested in performing their best – in all areas of life.  Kearns has a frank, strong and empowering way of writing.  He does not back down or “soften the blow”.  If something needs to be said, he lay’s it out there which is really refreshing! This is a great addition to the library of any person who is passionate about living well, growing or improving how they live life."
Will Kirousis - Tri Hard Endurance Sports Coaching, MA

**

One of the best - a clear and concise book that transcends athletics to motivate peak performance in all areas of every day life. It is so well organized that there really isn't a wasted word in the whole book. Noting that we are all CEO'S of our own lives, Kearns points our that we must take control of our own health, performances and contributions to our businesses.

"Being a friend of Lance's, Kearns has not only access to him, but great insight into Lance's make-up.  It is an important quote from Lance that "It's critical to remain positive, whether it's at work, racing a bike, or fighting and illness". The book is filled with short stories and antidotes about Lance and other athletes to highlight the topic and the success factors - positive attitude, specialized intelligence, confidence or clarity of purpose.  These stories give a genuine human touch and real life examples of the path to peak performance."
Skip Outman - Auburn, CA

**

When I saw this book, I thought, "Ugh, ANOTHER book about Lance?" But I quickly realized the book had something different to offer - a fresh perspective (the author is a longtime friend of Lance's and a former pro athlete himself) and a big dose of motivation. Reading what goes through Lance's mind and how he approaches training and life got me really psyched to crank up my own training to the next level. Definitely worth reading."
Suzanne Schlosberg - Best-selling Fitness Author, Bend, OR

**

I have always had big goals and a positive attitude which is matched by few, but I did have one problem - I struggled for motivation at times when i just had to get "things done". I did the usual teenage thing and procrastinate, and I always bad for it. Reading "How Lance Does It" has helped motivate me when I've been facing a tedious assignment, or am struggling for extra energy during a work out. I have read many books over the past few years to help me along my goal to becoming a successful businessman and Property Developer, and I maintain that this book is hands down the best book I have ever read at conditioning a strong work ethic and focus towards goals - a truly fantastic book.
Damon Semanic - age 18, Adelaide, Australia

**

For normal "everyday guys" who wonder how guys like Lance Armstrong approach training and racing but will never stand on a podium in Paris themselves, this book is a must....I've read every known book about Lance
Armstrong and this is the first one to give me insight
into how Lance got through his athletic and personal challenges. It's the first book about Lance that I
can actually use in my own life as an average guy doing average workouts and racing in the middle of the pack at a Triathlon or 10k race! On top of that Brad Kearns sense of witty humor and his entertaining style of writing keep you in "the game". A good book for a pro racer who really does have a shot at the podium in Paris.....But better for the average guy like me who can only dream....."
Tom Skinner - Santa Rosa, CA

**

I received How Lance Does It for a Christmas gift from my 13-year-old daughter. During my stay at home, while nursing my hip replacement surgery, gave me plenty of time to really enjoy this inspirational book. Your book and Lance's persona captured in your words gave me the much needed motivation to push a little harder during my recovery days.

I am now looking forward to a nice spring riding season while doing some endurance base training in the basement on my trainer, without the arthritis pain! The "Quit Bitchin' story really hit a nerve with me. I needed that slap in the face!"
Ben Rocco - New Jersey